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NPD October 2018 Results

November 20, 2018
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Curious as to how the Switch has been holding out lately?  Well, it is no secret that it hasn’t been doing as well as it’s first year but hopefully a few good titles can turn the tides (looking at you Smash Bros!).

Here is the NPD results for the month of October according to Resetera:

Total: $1,545 million (up 73% percent from $894 million in October 2017)
Hardware: $300 million (up 26% from $238 million)
PC and console software: $965 million (up 104% compared to $473 million)
Accessories: $280 million (up 54 percent from $182 million)
The $1.55 billion in October 2018 dollar sales represents the highest total spend for a month of October since The NPD Group began tracking the industry in 1995. The previous high was $1.36 billion reached in October 2008.
Year-to-date spending across video game Hardware, Software, Accessories and Game Cards has grown 21 percent when compared to the same period a year ago, to $10.5 billion. This is the highest year-to-date total spend achieved since the $10.9 billion achieved between January and October 2010.
SOFTWARE
Best October for software ever: Dollar sales of Console, Portable and PC Games Software totaled $965 million in October 2018, more than doubling compared to a year ago. This represents an all-time high for PC & Video Games Software spending in an October month. The previous best of $743 million was reached in October 2008.
Super Mario party is the third fastest selling Mario Party game: Super Mario Party climbs the charts this month to rank fifth in October sales after its September debut placed it at number nine in the rankings. Over each title’s first two months in market, Super Mario Party is now the third fastest selling Mario Party game in history, trailing only Mario Party and Mario Party 8.
Activision and Take Two are the top publishers this year: Activision Blizzard was the highest revenue generating publisher for the month of October, while Take-Two Interactive has achieved the highest total revenue year to date.
HARDWARE & ACCESSORIES
Hardware spend is up YTD: For the 2018 year-to-date period, hardware spending has increased 19 percent, to $2.7 billion. Spending gains for Xbox One, PlayStation 4 and Plug N Play devices such as the NES Classic Edition and SNES Classic Edition continue to drive growth.
PS4 was the top selling console in October: PlayStation 4 was October’s best-selling hardware platform in both units and dollars sold. PlayStation 4 hardware unit sales achieved an all-time October high for the platform, while PlayStation 4 hardware dollar sales reached its highest point for an October month since October 2014. October 2018 unit sales of PlayStation 4 reached the highest mark for any PlayStation hardware platform in an October month since the PlayStation 2 in October 2002.
Accessories spend reaches an all time high: Total spending on Accessories and Game Cards grew 54 percent in October 2018 when compared to a year ago, to an all-time high of $280 million. Year-to-date, Accessories and Game Card spending has grown 35 percent when compared to a year ago, to $3 billion. This is also an all-time high, besting the $2.2 billion generated in the 2017 year-to-date period.
Headset and Headphones get a boost: Consumer spending on Headsets & Headphones doubled in October when compared to a year ago, while Gamepad spending increased 63 percent. Turtle Beach was October’s leading manufacturer of Headsets & Headphones, while Sony ranked as the best-selling manufacturer of Gamepads.
Top 20
1. Call of Duty: Black Ops IIII^
2. Red Dead Redemption II
3. Assassin’s Creed: Odyssey
4. NBA 2K19
5. Super Mario Party*
6. Soul Calibur VI
7. FIFA 19^
8. Marvel’s Spider-Man
9. Madden NFL 19^
10. WWE 2K19
11. Forza Horizon 4
12. Lego DC Super Villains
13. My Hero One’s Justice
14. Shadow Of The Tomb Raider
15. Mario Kart 8*
16. Grand Theft Auto V
17. Super Mario Odyssey*
18. Diablo III*
19. The Legend of Zelda: Breath of the Wild*
20. NHL 19
* Digital sales not included
^ PC digital sales not included
All Platforms YTD
1. Call of Duty: Black Ops IIII^
2. Red Dead Redemption II
3. Far Cry 5
4. Marvel’s Spider-Man
5. NBA 2K19
6. God of War 2018
7. Monster Hunter: World
8. Madden NFL 19^
9. Grand Theft Auto V
10. Call of Duty: WWII^
Switch
1. Super Mario Party
2. Mario Kart 8
3. Super Mario Odyssey
4. The Legend of Zelda: Breath of the Wild
5. Diablo III
6. Starlink: Battle For Atlas
7. Dark Souls Remastered
8. The World Ends with You: Final Remix
9. Lego DC Super Villains
10. My Hero One’s Justice

A little disappointing but it is still worth noting that Super Mario Party is now the third fastest selling Mario Party in the franchise.  What do you guys think?  Let us know in the comments below and be sure to check out the Community forums while you’re here!

SourceCode, aka Lucas Hughes, is the creator/owner of Nintendo Playroom.  He spends his days primarily as a husband/father/programmer/gamer.  He loves all things Nintendo and is very passionate about the Nintendo community.

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SourceCode

SourceCode, aka Lucas Hughes, is the creator/owner of Nintendo Playroom.  He spends his days primarily as a husband/father/programmer/gamer.  He loves all things Nintendo and is very passionate about the Nintendo community.

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